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PANASONIC'S P2 - The first products unveiledby David Fox Panasonic's new P2 solid state recording system is being shown as final working products at NAB 2004, with shipping due to start worldwide in May - the first time Panasonic has simultaneously launched a product globally. "This is seen as a global product. It fits into an NTSC or PAL environment," explains Robert Pascher, marketing manager, Panasonic Broadcast Europe. Panasonic is also revealing how P2 fits into the broadcast infrastructure, with alliance partners like Avid, Pinnacle, Quantel and Thomson Grass Valley showing how they support the P2 file structure and metadata with such systems as non-linear editors and servers. |
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Secure Digital StorageHow quickly the P2 product range expands depends on the development and availability of the SD storage cards. By NAB 2005, Pascher expects that cards with at least 8GB will be available, mainly because SD is widely used for consumer devices such as digital cameras and MP players - areas which are demanding greater capacity. There is also a new mini-SD card available, half the size of the consumer SD card, which is aimed at such applications as mobile phones. Although only 128MB at first, this will increase the market for SD further and leads Panasonic to believe that SD will have 50% of the solid state memory market by early next year (it already has at least 30%). "It is the highest speed media in the market, which makes it also useful for digital photographs. All the other standards are limited in terms of capacity and transfer speed," comments Pascher. More than 770 manufacturers are supporting SD, and some 350 consumer products are already available - including Panasonic's own consumer camcorder. He claims that SD, which has built-in error correction, has proved particularly safe and durable in all the applications its been used in. A card can be rewritten a minimum of 100,000 times without performance degradation and its connector will last for a minimum of 30,000 insertion and removal cycles. P2 is also intended to be used for HDTV, for which it needs at least 16GB cards, which should be available in 2006. "Technology-wise, it is already possible today, but the capacity of the cards isn't sufficient," explains Pascher. The current model records DV, DVCPRO or DVCPRO 50 (with up to four audio channels compared to two on tape), but future models will record anything up to HD DVCPRO. This will be vital for Chinese broadcasters, who want HD for the 2008 Olympics - intended to be the first to be entirely covered in HD. |
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Panasonic's other new products....Pascher claims that sales of DVCPRO 50 have increased due, in part, to P2. "As people can see a migration path, it gives you security for the future." This was one reason that Swedish TV opted for DVCPRO 50 after IBC 2003. NAB 2004 sees a new $18,900 DVCPRO 50 tape camcorder for news, the SDC905 (available November), as well as a simple FireWire-based desktop VTR (the AJ-SD93 - $6,500, available August) for feeding 50Mbps tape into NLEs, such as Final Cut Pro. The SDC905 has the same features as the SDX900 - except for its cine gamma and 25p progressive recording. "The current trend is that news production goes to 50 megabits," says Pascher, who sees it as a good base level for VJ camcorders when news eventually moves to HD. Also being unveiled is a new widescreen-switchable 3CCD DVCPRO camcorder, the SDC615 - expected to cost $14,800 when it goes on sale in October. It is also launching new third-generation, multipurpose, ultra low-light 3CCD box cameras, using improved 1/3-inch, half-inch and 2/3-inch CCDs capable of producing pictures down to 0.00005 lux. There are also a variety of new accessories, such as a high-speed pan-tilt head and a pan-tilt controller (for up to five systems). The convertible cameras can be used for a wide range of applications, from studio to sports. Panasonic is also introducing a high speed, HD 3D graphics processor for on-air sports and live graphics. The $80,000 AV-CGP300 runs standard 3D graphic software such as VizRT and Kaydara, and offers real-time rendering of 3D graphics in 1080i, 720p and 480i resolutions; and optional real-time rendering at 1080/24p. Also new is the AV-CPG500, a more powerful multi-format, real-time 3D graphics processor for virtual set creation and advanced simulation applications. Also on show is a new miniDV-based 4:3 camcorder, the DVC30, which fits its range just below the DVX100, and a variety of new TFT LCD panels and PDP plasma displays for SD and HDTV.
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David Fox March 2004
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